Critical elements of a b2b demand generation strategy |
Posted: January 2, 2018 |
It is critical for a company to focus on developing a good B2B demand strategy since nearly 60% of the work is already done through sales cycles before the marketing team contacts suppliers and engineers. We can say without a doubt that SEO (Search Engine Optimization) is a critical part of the demand generation process. However, it is not the end of it. Instead, you need to focus on some other critical elements too.
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